Hot Marketing Trends

The world of marketing never stands still, so once per month we share these brief commentaries about emerging marketing trends and opportunities. Hopefully we will stimulate thoughtful contemplation. If you like what you read, you can receive automatic email alerts by subscribing here.

The Impossible Business Name Game   - Finding a workable business name is becoming ever more difficult. Here’s what to do about it.  (August, 2019)

The Impossible Business Name Game - Finding a workable business name is becoming ever more difficult. Here’s what to do about it.
(August, 2019)

Marketing Like A Rubik’s Cube   - Why markets have moved from the traditional melting pot to a patchwork of special interest groups.  (July, 2019)

Marketing Like A Rubik’s Cube - Why markets have moved from the traditional melting pot to a patchwork of special interest groups.
(July, 2019)

Build Your Website Like A TED Talk   - More websites are using TED Talk principles to disrupt and boost their marketplace impact.  (June, 2019)

Build Your Website Like A TED Talk - More websites are using TED Talk principles to disrupt and boost their marketplace impact.
(June, 2019)

Crafting A Modern Brand   - A 9-point framework to maximize the chance of building a successful brand name.  (May, 2019)

Crafting A Modern Brand - A 9-point framework to maximize the chance of building a successful brand name.
(May, 2019)

How To Steal Market Share   - Market boredom can quickly open the door for new players with novel voices and methodologies. (April, 2019)

How To Steal Market Share - Market boredom can quickly open the door for new players with novel voices and methodologies.
(April, 2019)

Magical Emails   - Although most people think they write effective marketing emails, the truth is that few do. Here’s a formula to follow. (March, 2019)

Magical Emails - Although most people think they write effective marketing emails, the truth is that few do. Here’s a formula to follow.
(March, 2019)

Are You Swag Foolish Or Swag Wise?   - Promotional products are not much good if misunderstood or deployed in the wrong way. (February, 2019)

Are You Swag Foolish Or Swag Wise? - Promotional products are not much good if misunderstood or deployed in the wrong way.
(February, 2019)

New Mind Games To Guide Your Pricing   - New research confirms that people’s brains may be tricking them, and it may impact how you should price what you sell. (January, 2019)

New Mind Games To Guide Your Pricing - New research confirms that people’s brains may be tricking them, and it may impact how you should price what you sell.
(January, 2019)

7 Deadly Sins That Are Killing Startups   - If you see your business in even ONE of these, take action quickly to avoid your demise! (December, 2018)

7 Deadly Sins That Are Killing Startups - If you see your business in even ONE of these, take action quickly to avoid your demise!
(December, 2018)

Are You Waterboarding Your Prospects?   - The common execution and practice of content marketing tactics may be completely wrong and detrimental to your future. (November, 2018)

Are You Waterboarding Your Prospects? - The common execution and practice of content marketing tactics may be completely wrong and detrimental to your future.
(November, 2018)

Why Traditional Business Plans Are Becoming Useless   - Most business plans get put on a shelf while the business reacts to the reality of day-to-day market forces. (October, 2018)

Why Traditional Business Plans Are Becoming Useless - Most business plans get put on a shelf while the business reacts to the reality of day-to-day market forces.
(October, 2018)

The Coming Death Of Content Marketing   - Lots of people and companies are generating masses of content that nobody looks at (or cares about). (September, 2018)

The Coming Death Of Content Marketing - Lots of people and companies are generating masses of content that nobody looks at (or cares about).
(September, 2018)

Marketing Ideas and Tips for CEOs and Entrepreneurs

Prior Favorites

Why Do Entrepreneurs Fail So Quickly?   - Discover the new importance of a business birthright and the economic power it brings to your marketing programs.

Why Do Entrepreneurs Fail So Quickly? - Discover the new importance of a business birthright and the economic power it brings to your marketing programs.

The New Social Media Love Potion   - Social media is a love potion, but it's working on the wrong people and you may be a victim!

The New Social Media Love Potion - Social media is a love potion, but it's working on the wrong people and you may be a victim!

Why Freak Flags Fuel Growth   - Understand why 80% of new business growth now happens within far-flung and narrow social clusters.

Why Freak Flags Fuel Growth - Understand why 80% of new business growth now happens within far-flung and narrow social clusters.

The Linkedin Fingers Rule   - A different approach to using Linkedin that will expand your presence and help you be more influential.

The Linkedin Fingers Rule - A different approach to using Linkedin that will expand your presence and help you be more influential.

Will Bitcoing & Blockchain Affect You?   - There is a seismic shift coming and it is similar in magnitude to when the internet first emerged.

Will Bitcoing & Blockchain Affect You? - There is a seismic shift coming and it is similar in magnitude to when the internet first emerged.

Why Most Entrepreneurs Won’t Get Rich   - Most entrepreneurs are seeking wealth the wrong way. That’s why most will never find it.

Why Most Entrepreneurs Won’t Get Rich - Most entrepreneurs are seeking wealth the wrong way. That’s why most will never find it.

Why Intrapreneurs Generally Get Hosed   - Within large companies, innovators will never receive their just reward. So, change the game!

Why Intrapreneurs Generally Get Hosed - Within large companies, innovators will never receive their just reward. So, change the game!